STELLA ARTOIS

To support Stella Artois’ summer campaign, Host One to Remember, we were tasked with bringing our hosting expertise to social in a manner that feels authentic, purposeful and premium.  By bringing people together, stimulate the senses and inspiring our audience to leave their mark through unforgettable hosting occasions with substance and spark. 

Tasked with creating video and still photography content that supports Stella Artois's hosting campaign across summer occasions. We incorporated our visual guidelines & Host One to Remember values and envisioned a space where our consumer would 'Host One to Remember' – a New Premium summer party where authentic moments would be captured. A place our target would want to be & would gain simple inspiration from.

We structured our shoot like this summer party & shot it from the perspective of one of the guests. To ensure product was prominently featured in a uniquely Stella way, we captured hero product imagery within each scene and from there, we let each scene play out organically to capture spontaneous moments that embody the feeling of a night to remember.

This approach created images that felt cinematic, curated and ownable – images rooted within a story that speak to our target audience & embody our Host One to Remember values.

Connect to Stella Artois's origins as a Holiday gift and inspire consumers to use thought and care when finding or creating meaningful gifts.